Doodle-Tastic Fashion

Hillary Laing Colors Outside the Lines in Style

For those of you (like me) afflicted with the disability of not being able to color in the lines, there is new hope for you because of designer Hillary Laing. Whether by choice or not, Laing has opted for printed scribble all over her garments including tights, scarves and even underwear.

These doodle-tastic fashions by Laing are super fun and you can get a taste of all of their goodness in the gallery above!

Implications - Businesses that effectively transform the traditional use of a product to one that is more exciting or daring will appeal to a wide range of consumers. Individuals will likely appeal to classic products that have been enhanced to embody more contemporary qualities.

Scribble Style
Designers can incorporate scribble/doodle art in their fashion collections to create unique and quirky styles that stand out in the market.
Personalized Clothing
Personalization in clothing, such as incorporating individual doodles or hand-drawn designs, can be a trend among fashion labels and streetwear brands.
Artistic Accessories
Scribble art can also be incorporated into accessories such as bags, hats and jewelry to create one-of-a-kind pieces that appeal to creative individuals and art lovers.

Industries Being Reshaped

Fashion
Fashion labels can incorporate scribble art into their collections to create unique and artistic clothing items that appeal to a younger and more adventurous market.
Streetwear
Streetwear brands can create personalized clothing items with scribble/doodle art, providing a unique and customized option for consumers who want to stand out from the crowd.
Art and Design
Artistic accessories that are designed to be one of a kind can be a trend in the art and design industry, providing creative individuals with unique fashion pieces that incorporate scribble art.
SCORE
2.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 4%
Freshness 8%

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