The Swedish company handed out these inventive, but simply designed IKEA Digital Cardboard Cameras -- which bear the unmistakable IKEA look -- in press packs during the Milan Design Week. The cardboard camera is powered by two AA-batteries that are visible, but integrated very well into the design.
It has an internal memory card that holds up to 40 photos and is equipped with a viewfinder instead of a LCD screen. From in between the cardboard you're able to pop a small USB connector, which makes it very easy to empty your camera and see the results on a computer.
Since the digital cardboard cameras were a big hit in Milan, IKEA is now thinking of making the cameras available in its stores.
Key Themes Behind This Trend
- Cardboard Camera Revolution
- Innovative camera design using cardboard as a primary manufacturing material and fewer electronic components.
- Low Cost Photography
- Affordable and accessible photography for everyone, without compromising the quality.
- Sustainable Photography
- Eco-friendly photography with recyclable and biodegradable materials.
Where This Applies
- Retail
- Incorporating eco-friendly design for providing low cost solutions in photography industry.
- Technology
- Exploring the cardboard camera as a primary medium for independent photography, journalism, and art.
- Advertising
- Creating new opportunities for immersive branded experiences without breaking the bank.
