Silly Doctor Portraits

Clown Care Unit by Kyoko Hamada Shows Laughter is the Best Medicine

The Clown Care Unit photo series appears to capture the daily thrills and frills at the Gesundheit! Institute, the unorthodox hospital founded by Dr. Hunter "Patch" Adams. Of course, since that institution was established just over forty years ago, his encouragement for laughter as a form of medicine could easily have been adopted by other hospitals around the world. Wherever the Clown Care Unit photo series is shot, it looks like a happy place for recovering patients.

Photographed by Kyoko Hamada, who was born in Japan and now lives in New York, Clown Care Unit photo series captures professional performers as they "help ease the stress of illness by reintroducing laughter and fun as natural parts of everyday life," writes Beautiful Decay.

Therapeutic Humor
Opportunity for hospitals and other healthcare facilities to incorporate therapeutic humor into patient care.
Laughter Therapy
Opportunity for the development of specialized laughter therapy services in healthcare.
Clown Performers
Increasing demand for professional performers who can help promote laughter as a form of medicine in healthcare facilities.

Where This Applies

Healthcare
Incorporating humor and laughter into patient care can improve patient outcomes and satisfaction in healthcare.
Entertainment
Opportunity for performers and entertainment companies to expand into healthcare facilities to provide therapeutic humor services.
Photography
Opportunity for photographers to capture and promote the use of therapeutic humor in the healthcare industry.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 8%
Freshness 8%

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