Flirty Farm-Inspired Fashion

The bStore x Liberty SS12 Collection Has a Western Theme

The bStore x Liberty SS12 collection embraces the rustic Western theme in a whole new way. It plays with fun and flirty elements that really take these looks from frumpy to feminine. From tight paisley prints to bold fringe accents, the cowgirl look remains intact, with an added touch of modern style.

Filled with jackets, dresses, shirts and shorts, the bStore x Liberty SS12 collection also boasts some fantastic accessories. The purse is very rustic and rugged, while the shoes counterbalance it with colorful heels and strategic cutouts.

The bStore x Liberty SS12 collection appeals to women who are not only attracted to this time period, but also to themed outfits in general. Although not overtly Western, the designs go in that direction just enough to give the collection a kitschy appeal.

Farm-inspired Fashion
Opportunities exist for fashion designers to incorporate rustic Western elements into their designs to create a fun and flirty farm-inspired style.
Themed Outfits
There is potential for designers to create collections that appeal to consumers who love themed outfits, like the bStore x Liberty SS12 collection.
Modern Western Chic
The trend of incorporating modern touches to traditional Western fashion can be expanded upon to create unique and chic style combinations.

Sectors Adopting This

Fashion Design
Fashion designers can draw inspiration from the bStore x Liberty SS12 collection to create new and unique collections that merge traditional Western elements with modern touches.
Accessories
Opportunities exist to create rustic and colorful accessories that counterbalance one another, like the purse and shoes in the bStore x Liberty SS12 collection.
Retail
Retailers can take advantage of the popularity of themed outfits by curating a selection of farm-inspired fashion and showcasing them in-store or online.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 64%
Activity 64%
Freshness 8%

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