The Aitken Jolly Exit editorial is featured in the magazine's Fall/Winter 2012/2013 issue. Entitled 'Every Silver Lining’s Got A Touch Of Grey,' this streetwear fashion story is captured in a country side backdrop but styled with an urban aesthetic in mind.
Models Asia Piwka and Ben Allen sport the latest from Givenchy, Stussy and Stella McCartney to name a few while posing seaside and in a farm house setting. Whether paying homage to the Amish culture or reliving the punk rock movement, this dynamic duo proves that utilitarian elegance is back in fashion.
Hair stylist Naoki Komiya and makeup artist Zoe Taylor keep the models' looks minimal allowing for their natural features to shine through. Styled by Sam Ranger, the sleek and edgy Aitken Jolly Exit editorial is effortlessly cool.
What Makes This Trend Stand Out
- Amish-inspired Streetwear
- Fashion brands can tap into the growing trend of incorporating traditional cultural elements into modern styles.
- Country-urban Fusion
- There is an opportunity for designers to blend country and urban styles to create unique and innovative fashion statements.
- Minimalist Hair and Makeup
- Minimalist hair and makeup can offer a fresh take on fashion editorials, as demonstrated by Naoki Komiya and Zoe Taylor on this editorial shoot.
Sectors Adopting This
- Fashion
- Fashion designers and marketers can use cultural references and elements to tap into changing consumer tastes and preferences.
- Photography
- Fashion photo shoots can be inspired by different cultures, and a fusion of styles can create visually stunning and compelling imagery.
- Makeup and Hair Styling
- Makeup and hair styling are key components of fashion editorials and can shape the overall look and feel of a shoot, as demonstrated by Naoki Komiya and Zoe Taylor on this editorial shoot.
