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Our 2013 Trend Report insight deal allows companies to rethink how products and campaigns are created. Many individuals rely on instincts to come up with their next big idea, but with so much inspiration around us on a daily basis, it’s important to examine our environment for direction.
Consumers demonstrate their preferences on a daily basis, and Trend Hunter has developed a unique scoring system that allows us to track the next big thing. Our global team is constantly scouring new ideas and posting them to the front page of Trend Hunter for testing. If a micro idea gains a disproportionate amount of attention, we work to find more ideas like this and develop overall themes of what will become popular in the new year.
Our 2013 Trend Report insight offers companies a new way to strategically innovate.