The Internet is full of plug-ins and random programs, some cool and some utterly useless. The Rapportive plug-in is definitely one of those plug-ins that falls in the 'cool' category. This plug-in turns Gmail ads in your inbox into an in-depth social media profile of your current contact.
The Rapportive plug-in pulls profiles from places like Facebook, Twitter, and Linkedin letting you follow or friend them all from the comfort of your own inbox. Check out a sample shot of the Rapportive plug-in above to see how all this works, or download the free plug-in for yourself.
What's Driving This Trend
- Augmented Email
- The trend of integrating social media profiles into email platforms like Gmail, creating a more immersive communication experience.
- Enhanced Contact Management
- The trend of using plug-ins like Rapportive to provide detailed social media profiles of contacts, enabling better relationship management within email platforms.
- Seamless Social Integration
- The trend of seamlessly integrating social media platforms like Facebook, Twitter, and Linkedin into various applications, enhancing user convenience and productivity.
Who This Affects Most
- Email Services
- The industry of email service providers, which can harness disruptive innovation opportunities by incorporating plug-ins and features that enhance user experience and productivity.
- Social Media Platforms
- The industry of social media platforms like Facebook, Twitter, and Linkedin, which can explore innovative partnerships and integrations to expand their reach and provide added value to users.
- Contact Relationship Management
- The industry of contact relationship management tools, which can leverage technologies like Rapportive to offer advanced contact profiling and relationship-building features, disrupting traditional CRM methods.
