In the vein of Terry Richardson, Jacopo Benassi takes gritty, candid portraits that portray his ‘models’ as wild and even eccentric.
Impressively, none of Jacopo Benassi’s work is touched up or post-produced—it’s as real as it can get. He recently released a coffee table book entitled ‘The Ecology of Image,’ which, as Life Lounge so succinctly puts it, “is basically a massive ‘up yours’ to contemporary photography.”
Key Themes Behind This Trend
- Gritty Photography
- Disruptive innovation opportunity: Develop a platform or app that connects photographers specializing in gritty, candid portraits with clients who want authentic, untouched photographs.
- Raw and Unfiltered Imagery
- Disruptive innovation opportunity: Create a digital platform that showcases and sells raw and unedited photographs, catering to consumers seeking authentic and unfiltered visuals.
- Anti-photoshop Movement
- Disruptive innovation opportunity: Develop a software or tool that enables photographers to capture and display images without any post-production editing, aligning with the growing demand for unaltered visuals.
Where This Applies
- Photography
- Disruptive innovation opportunity: Create a subscription-based platform that provides photographers access to a wide range of crotch-themed props, allowing them to explore and experiment with unique photo concepts.
- Art Publishing
- Disruptive innovation opportunity: Launch an online publishing platform that specializes in showcasing and selling coffee table books featuring unconventional and untapped photography styles, attracting a niche audience.
- Digital Platforms for Artists
- Disruptive innovation opportunity: Build a social media platform specifically designed for artists and photographers to connect, share, and collaborate on projects that celebrate raw and untouched imagery.
