Drift King Virals

Ken Block Gets Back on Track With 'Gymkhana III'

Ken Block is back on track -- this time in France. After the success of the Gymkhana Practice video with over 20 million combined views, Block released an amazing viral Part II with another 20+ million views. Now we have 'Gymkhana III,' which launched only three days ago and already has over five million views.

The video was shot just south of Paris, France in Linas at l’Autodrome de Linas–Montlhéry. This 1.58-mile oval track, built in 1924, features banks as steep as 51 degrees. That's more than double the standard incline of most NASCAR ovals!

Viral Motorsport Videos
There is a growing trend of creating viral videos in the motorsport industry, showcasing high-performance driving and attracting millions of views.
Extreme Driving Challenges
The popularity of videos like 'Gymkhana III' highlights the trend of extreme driving challenges that push the limits of skill, innovation, and entertainment.
International Motorsport Locations
The choice of shooting 'Gymkhana III' in France brings attention to the trend of exploring unique and exciting international locations for motorsport events and videos.

Who This Affects Most

Motorsport
The motorsport industry can benefit from capitalizing on the trend of creating viral videos to engage with a wider audience and attract sponsorship.
Automotive Performance Parts
The demand for high-performance parts and accessories is likely to increase as more enthusiasts are inspired by extreme driving challenges seen in viral motorsport videos.
Travel and Tourism
Promoting international locations as exciting destinations for motorsport events can boost the travel and tourism industry by attracting motorsport enthusiasts and fans.
SCORE
2.7 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 55%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X