Creative agency Autograph was recently assigned the task of rebranding the Three Sticks Winery in Sonoma, California, and they chose to highlight the four seasons. Photographer Zabrina Tipton captured the winter scenes, while Michael Wright took on spring.
The overall brand development showcases the hard work Three Sticks puts in year-round to grow its vineyard and age its wine. See some of the images above.
Image Credit: <a rel="nofollow" href="http://www.tiptonstudios.com/">Zabrina Tipton</a> | <a rel="nofollow" href="http://www.michaelwrightstudio.com/">Michael Wright</a>
Key Themes Behind This Trend
- Season-specific Branding
- Create branding campaigns that incorporate the four seasons to showcase the year-round efforts of a business.
- Brand Development
- Utilize a creative agency to refresh and enhance the branding of a business.
- Photography in Branding
- Incorporate high-quality photography into brand development to tell a visual story.
Where This Applies
- Winery
- Wineries can use season-specific branding to highlight the unique qualities and effort that goes into producing their wines.
- Creative Agency
- Creative agencies specializing in brand development can help businesses revamp their branding strategy by incorporating the four seasons as a storytelling element.
- Photography Services
- Professional photographers can partner with businesses to capture high-quality images that convey the essence of their brand and products.
