Ilanit Neutra explores various forms of art including graphic design, industrial art, styling and set design. Through her passions and exploration, Neutra came up with a way to preserve the environment by using inner car tubes to create handbags, purses, wallets, sketchbooks and binders.
Instead of tossing away tires, which are made of non-recyclable material, Ilanit Neutra reuses them. The material is soft, pleasant to touch and full of character with unique markings.
Implications - While economic times remain fairly uncertain, companies would be smart to use cost-effective methods such as recycling to create new products. This use of recycled fashion allows businesses to expand and make a profit while employing a limited amount of monetary resources.
What's Driving This Trend
- Upcycled Fashion
- Creating new fashion items from discarded materials to reduce waste and promote sustainability.
- Circular Economy
- Promoting the use of circular economy models to reuse and recycle materials, helping to conserve resources and reduce waste.
- Eco-accessories
- Designing and creating accessories from recycled materials, such as old car tires, to promote sustainability and eco-consciousness.
Who This Affects Most
- Fashion
- The fashion industry can adopt the practice of upcycling and circular economy to reduce waste and production costs while promoting sustainability.
- Automotive
- The automotive industry can explore upcycling and recycling of vehicle materials to reduce waste while promoting sustainability and eco-friendliness.
- Manufacturing
- Manufacturing companies can adopt the practice of circular economy to reuse and recycle materials, reducing waste and conserving resources.
