Skeletal Football Booties

The Dsquared Fall/Winter 2010 Line Merges Sports and Bones

The Dsquared Fall/Winter 2010 collection continues the back-spine tradition from the label's previous collections. The latest designs include heels that are laced up on the side, reminiscent of sneakers.

While the classic spine is still the dominating feature of the heels, the styles from the Dsquared Fall/Winter 2010 all maintain a sporty feel (I mean, doesn’t the brown heel remind you of a football?).

These shoes are set to be released in August 2010. Can’t wait!

Skeletal Fashion
Opportunity for disruptive innovation in the fashion industry by merging bone-inspired designs with traditional apparel.
Sporty Footwear
Opportunity for disruptive innovation in the footwear industry by incorporating sports elements into stylish designs.
Sneaker-inspired Heels
Opportunity for disruptive innovation in the footwear industry by combining the comfort of sneakers with the elegance of heels.

Industries Being Reshaped

Fashion
Disruptive innovation opportunity in the fashion industry through the incorporation of bone-inspired designs and sporty elements.
Footwear
Disruptive innovation opportunity in the footwear industry by introducing sneaker-inspired heels and merging sports elements with traditional designs.
SCORE
6.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 82%
Activity 93%
Freshness 8%

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