In Japan and other places around the world, the blossoming of cherry trees marks the beginning of Spring. With that in mind, it's no wonder that in Japan a green tea cherry Kit Kat bar has been unveiled to welcome the new season.
Known as the Sakura (Cherry) Matcha (green tea) Kit Kat, the tea and flower-flavoured chocolate bar is sure to be a hie.
Why is it that all we get in North America are milk, dark and white chocolate candy bars when around the world their flavours are so much more interesting?
Key Themes Behind This Trend
- Seasonally Inspired Chocolates
- Opportunity to introduce seasonal flavors into the chocolate industry for limited edition offerings
- Floral-infused Foods
- Potential to innovate with floral ingredients across various food and beverage industries
- International Flavor Varieties
- Possibility to expand the range of chocolate flavors available to consumers by incorporating international tastes
Where This Applies
- Confectionery
- Confectionery companies could develop new seasonal and floral-infused chocolate flavors
- Food and Beverage
- Food and beverage companies could experiment with incorporating floral flavors into their products
- Global Cuisines
- Restaurants and international food stores can introduce offerings that are inspired by global cuisines and flavors
