Envelope Eyewear

Nicola Kate Williams Explores Alternative Vision

As summer approaches, we start thinking about ways to stand out from the crowd, and innovative eyewear is at top of our list. Recent Middlesex graduate Nicola Kate Williams has heard our pleas, as her experimentation with sunglasses pushes the boundaries of contemporary eyewear.

Williams' leather, envelope-like sunglasses collection celebrates the versatility of leather, whilst promoting a dual functionality: the glasses are designed to be worn over the eyes or on the head.

Similarly, the designer's rose-tinted hair specs are created with the same purpose in mind. Executed in perspex in pink or gray, and printed with a delicate floral motif, Williams' designs represent innovative eyewear of the highest order.

Photos: Anna Fowler and Konstantin Suslov

Versatile Eyewear
The leather, envelope-like sunglasses collection by Nicola Kate Williams showcases the potential for dual functionality in eyewear design.
Rose-tinted Hair Specs
Nicola Kate Williams' perspex hair specs with delicate floral motifs introduce a new and innovative style of eyewear.
Boundary-pushing Sunglasses
Nicola Kate Williams is redefining contemporary eyewear with her experimental and unconventional sunglasses designs.

Industries Being Reshaped

Fashion Accessories
The versatile and innovative eyewear designs by Nicola Kate Williams offer new opportunities for the fashion accessories industry.
Luxury Fashion
Nicola Kate Williams' boundary-pushing sunglasses collection presents disruptive innovation opportunities for the luxury fashion industry.
Eyewear Manufacturing
The unconventional and dual-functional designs by Nicola Kate Williams inspire potential innovations in the eyewear manufacturing industry.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 48%
Activity 25%
Freshness 8%

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