Tomoki Sukezane and Tasaki have teamed up to create spider cuff links, and although I have no personal need for such things in my life, I am terribly excited.
Tomoki Sukezane is a Japanese-stylist power house, with Tasaki dropping jewelry street-cred like bombs over Baghdad. The spider cuff links come in either silver or gold, and feature a massive black pearl in the center of the web. Truly badass.
Implications - In the last few years, there has been an increased importance placed on owning products that are original in style or design. One effective way a company can take advantage of this movement is by slightly altering a conventional product to include some novel aspects. By making a small but novelty-based change to a conventional product, the company appeals to consumers seeking originality and mainstream shoppers attracted to a new spin on an old product.
What Makes This Trend Stand Out
- Original Style Products
- There is an increased importance placed on owning products that are original in style or design.
- Novelty-based Alterations
- Slightly altering a conventional product to include some novel aspects appeals to consumers seeking originality.
- New Spin on Old Products
- Mainstream shoppers are attracted to a new spin on an old product.
Sectors Adopting This
- Fashion Accessories
- The fashion accessories industry can explore creating original style products to meet the demand for uniqueness.
- Jewelry
- Jewelry companies can consider novelty-based alterations to conventional products to attract consumers seeking originality.
- Luxury Goods
- Luxury goods companies can capitalize on the trend by offering new spins on old products to appeal to mainstream shoppers.
