Race-Changing Fashiontography

Asian Models Turn into Caucasian Celebs in W Korea 'Transformation'

From plain to Gaga and pale to Dita, a select few unknown Asian models go white, black and big, small and tall for the W Korea 'Transformations' editorial. The magazine pays homage to Rihanna, Victoria Beckham, Tilda Swinton, Beth Ditto and the aforementioned Lady Gaga and Dita Von Teese for W Korea's May 2010 issue.

Models Anna, Ji Hyun Jeong and Han Hye Yeon are among the girls who get a celebrity makeover for the W Korea 'Transformations' spread. Click through the gallery to see the before and after images.

Caucasian Makeover Trend
Opportunity for beauty and fashion brands to explore new lines of products and services that cater to the growing demand for transformative makeovers.
Celebrity-inspired Fashion
Brands can capitalize on the popularity of celebrity-inspired fashion by releasing collections that mimic the styles of famous personalities.
Diverse Representation in Fashion
Fashion brands can disrupt the industry by promoting diversity and inclusivity through their marketing campaigns and runway shows.

Industries Being Reshaped

Beauty
Beauty companies can innovate by creating makeup and skincare products that can help individuals achieve transformative looks.
Fashion
Fashion brands have the opportunity to create collections inspired by celebrity styles and offer inclusivity in their designs.
Advertising
Advertising agencies can work with brands to create campaigns that celebrate diversity and challenge traditional beauty standards.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 41%
Activity 55%
Freshness 8%

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