Move over size zero models because the plus size models are back and here to stay! Check out Toccara Jones’ editorial spread in Vogue Italia: A Black Issue shot by the legendary Steven Meisel (you know, the same guy that shot pictures of Madonna in her infamous 'Sex' book).
Don’t remember who Toccara Jones is? She was a contestant on America’s Next Top Model cycle 3 and finished in 7th place. The judges thought she did not have what it takes to survive the soul-crushing industry that we like to call the fashion industry, but she proved the judges wrong in this shoot!
Rocking fur coats and a corset (which shows off her awesome hourglass figure) with stilettos while fixing cars is a hard job for anyone, but Toccara makes it look so effortless. She is truly a supermodel in the making, just look how she lifts that car up like it’s a toy!
What Makes This Trend Stand Out
- Plus Size Modeling
- Disruptive innovation opportunity: Embracing and promoting diversity in the fashion industry by featuring more plus size models in high-end fashion magazines.
- Body Positivity
- Disruptive innovation opportunity: Shifting the beauty standards and celebrating different body types to promote self-love and acceptance.
- Alternative Beauty Standards
- Disruptive innovation opportunity: Challenging traditional ideals of beauty and showcasing unconventional models to inspire inclusivity and redefine beauty standards.
Sectors Adopting This
- Fashion
- Disruptive innovation opportunity: Creating size-inclusive and body-positive fashion lines that cater to a wider range of consumers.
- Publishing
- Disruptive innovation opportunity: Launching magazines and publications that feature diverse models, promoting body positivity and breaking traditional beauty norms.
- Advertising
- Disruptive innovation opportunity: Designing advertising campaigns that challenge societal beauty standards and emphasize the importance of self-acceptance and diversity.
