If the ‘lingerie as outerwear’ tagline isn’t grabbing your attention, take a closer look at the latest spread for Tush 1 2010 entitled ‘In the Mood.’
German-born model Karolin Wolter shows off her incredible figure in a sexy one-piece jumper paired with black gloves, and bow-print stockings beneath a pair of high-waisted boyshorts. The brunette beauty also works some classic lingerie pieces like a pretty pink bra, but we hope you don’t walk around town in that one.
Check out the sultry Tush 1 2010 gallery above.
What's Driving This Trend
- Lingerie as Outerwear
- Opportunity for lingerie brands to create versatile designs that can be worn both in the bedroom and as stylish outerwear.
- Bow-print Fashion
- Potential for fashion brands to incorporate bow prints into their designs for a playful and feminine touch.
- High-waisted Boyshorts
- Opportunity for underwear brands to capitalize on the growing popularity of high-waisted styles for a flattering and comfortable fit.
Who This Affects Most
- Lingerie
- Disruptive innovation opportunities lie in creating lingerie that blurs the line between underwear and outerwear.
- Fashion
- Opportunity for fashion brands to explore incorporating lingerie-inspired elements into their collections for a seductive twist.
- Underwear
- Potential for underwear brands to innovate by offering high-waisted boyshorts in trendy prints and colors.
