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Virtual Pillowfights On Your Phone

— May 3, 2007 — Naughty
If the thought of Cheerleaders, French Maids and Sexy Mademoiselles slugging it out in a rip roaring pillowfight gets you hot n' bothered then you've gotta check out Pillowfight - the game, for your mobile phone!

You can compete against other gamers through the i-Play Lounge and even win cool rewards.

"No longer just the domain of young uns' and university students, Pillowfight brings the age-old pastime to your mobile phone.

Way more sexy than your average slug-fest title, the jammy jolly lets you choose from a range of glam fighters - Cheerleader or French Maid, mademoiselle? You'll then take to the bar top and lob overstuffed linen at your equally gorgeous rival."

Implications - The digital platform allows for all kinds of niche demographics to be served, no matter how particular or strange their needs.
Trend Themes
1. Mobile Gaming Niche Demographics - The success of Pillowfight shows the potential for mobile gaming to cater to specific and unique audiences.
2. Virtual Competitive Rewards - Pillowfight's iPlay Lounge integration presents an opportunity for other mobile games to offer competitive rewards and enhance user engagement.
3. Digital Adaptation of Physical Activities - The digital adaptation of physical activities, such as pillowfighting, presents opportunities for unique and engaging user experiences.
Industry Implications
1. Mobile Gaming - The success of Pillowfight showcases the potential for mobile gaming to serve niche audiences with unique interests.
2. Rewards Programs - The integration of rewards programs into mobile games, such as Pillowfight's iPlay Lounge, presents opportunities for other industries to enhance user engagement through gamification.
3. Virtual Reality Experiences - The digital adaptation of physical activities, as seen in Pillowfight, presents opportunities for industries in virtual reality to create immersive and interactive experiences.
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