Unfortunately (or fortunately, depending on how you view it), I've never been much of a beer fan, yet I know there are more than a few of you out there. Therefore, it is to you fine folk to which I direct the '33 Bottles of Beer' Journal.
As one ignorant of beer's mystique and appeal, I didn't realize that a) there were so many various kinds of beer and b) that they would range considerably in flavor. With the 33 Bottles of Beer Journal, you can not only document your beer adventures, but also learn what to look for, how to grade it and, ultimately, what it is you truly like.
What's Driving This Trend
- Beer Journaling
- The '33 Bottles of Beer' Journal is an opportunity for businesses in the stationary industry to tap into the trend of beer journaling by creating custom beer journals or partnering with breweries to create branded journals.
- Beer Tasting Education
- The 33 Bottles of Beer Journal is an avenue for breweries or distilleries to offer beer tasting education through workshops, podcasts, or branded journals that educate customers on how to taste and grade beer.
- Beverage Tourism
- Businesses in the tourism industry can leverage the '33 Bottles of Beer' Journal by creating beer trails, beer tastings, and partnering with breweries to create unique beverage tourism experiences around the world.
Who This Affects Most
- Stationary Industry
- The '33 Bottles of Beer' Journal presents a new market for stationary businesses to create custom beer journals, or partner with breweries to create branded journals for beer enthusiast customers.
- Brewing Industry
- The 33 Bottles of Beer Journal is an opportunity for breweries or distilleries to offer beer tasting education through workshops, podcasts, or branded journals that educate customers on how to taste and grade beer.
- Tourism Industry
- The '33 Bottles of Beer' Journal is also an opportunity for the tourism industry to leverage beer enthusiast tourism by creating beer trails, beer tastings, and partnering with breweries to create unique beverage tourism experiences around the world.
