Although i haven’t stepped one of these shops in quite some time (I don’t know why, I usually love their fashions), after browsing through the Zara SS10 lookbook, I think I may have to visit one sooner rather than later. Especially since Fab Sugar has informed me that there’s a major sale going on as well.
Featuring a neutral palette with edgy denim pieces and silky materials, the Zara SS10 look book promises an easy breezy wardrobe that still embodies a hipster feel.
Why This Trend Is Growing
- Embracing Neutral Palette
- Disruptive innovation opportunity: Develop a line of sustainable clothing using neutral colors to cater to the growing demand for eco-friendly fashion.
- Edgy Denim
- Disruptive innovation opportunity: Create a clothing rental service focused on providing customers with trendy and affordable edgy denim pieces.
- Hipster Fashion
- Disruptive innovation opportunity: Launch a direct-to-consumer online platform that curates and sells hipster-inspired clothing from various independent designers.
Industries Being Reshaped
- Fashion Retail
- Disruptive innovation opportunity: Implement augmented reality technology in fitting rooms to enable customers to virtually try on clothes before making a purchase.
- Sustainable Fashion
- Disruptive innovation opportunity: Develop a mobile app that allows consumers to easily find and shop for sustainable fashion brands based on their location and preferences.
- Clothing Rental
- Disruptive innovation opportunity: Utilize artificial intelligence algorithms to create personalized clothing recommendations for rental customers based on their style preferences and body measurements.
