Dear lesbians, you win. Seriously, I think you guys are great and pretty much everything you do is awesome (we won’t talk about Rosie O’Donnell). Trust me, I have given serious thought about joining your ranks, especially after seeing Erin and Erica’s fantasy wedding.
When I say fantasy, I don’t mean Dungeons and Dragons, I mean a beautiful and meaningful ceremony and reception, and an amazing setting. Although Australia does not recognize same sex marriage, these two went as far as they could to make sure that they would be bonded forever. I kind of wish I had an invite to Erin and Erica’s fantasy nuptials.
What Makes This Trend Stand Out
- Same-sex Weddings
- Disruptive innovation opportunity: Create inclusive wedding venues, services and packages for same-sex couples focusing on individuality and preferences.
- Wedding Destinations
- Disruptive innovation opportunity: Develop stunning and affordable wedding destinations for couples to bring their wedding visions to life.
- Personalized Weddings
- Disruptive innovation opportunity: Offer personalized wedding planning and coordination services that cater to the unique preferences and needs of each individual couple.
Sectors Adopting This
- Wedding Industry
- Disruptive innovation opportunity: Pioneering all-inclusive wedding services with specific focus on same-sex weddings.
- Tourism and Travel Industry
- Disruptive innovation opportunity: Establishing new travel and hospitality businesses that offer packages for destination weddings in exotic locations.
- Technology Industry
- Disruptive innovation opportunity: Developing innovative digital wedding planning tools and platforms for couples to plan and execute their own weddings seamlessly.
