Lauren Moffat is known for clothes that embody a girlish charm—always pretty, always feminine, always, well, safe. Now, Elle’s style editor Kate Lanphear has lent her innately stylish hand in the creation of the Lauren Moffat Spring 2010 lookbook.
The result? Moffat’s uber-feminine creations took on a more messed-up, edgy feel as oversized blazers were paired with cute skirts and dresses, slouchy tees were tucked into waistbands, and floppy hands perched precariously on disheveled hairdos. Click through the gallery to see more of Kate Lanphear’s styling for the Lauren Moffat Spring 2010 lookbook.
What's Driving This Trend
- Feminine-edge Fashion
- The past trend of feminine charm is being reimagined with a more edgy feel, creating opportunities for the fashion industry to merge elegance with attitude.
- Disheveled Hair Styling
- A new trend of messy hairdos creates opportunities for hairstylists, hair product companies, and fashion companies to collaborate on offering an alternative beauty look.
- Oversized Blazers
- The trend of oversized blazers is growing, creating opportunities in the fashion industry to explore bold and unisex styles for tailored garments.
Who This Affects Most
- Fashion Industry
- Fashion companies can capitalize on the growing trend of a more edgy and unique fashion style to offer new takes on feminine clothing.
- Hairstyling Industry
- The trend of disheveled hairdos presents opportunities for hair product companies and hairstylists to create products or services that cater to an alternative beauty look.
- Tailoring Industry
- The trend of oversized blazers creates opportunities for tailoring companies to explore bolder, unisex styles of tailored garments.
