Just when you thought it was safe to turn on your T.V., here comes a badass collaboration that will make the Mick Jagger and David Bowie diddy pale in comparison. The Beyonce and Lady Gaga video ‘Video Phone’ has all the elements needed to create a cult-campy classic video.
Seriously, what do you think is going to happen when you get two over-the-top personalities together on one song, let alone a video?! Big up to Lady Gaga for not getting all hair bow on us. She lets Beyonce wear the pants—er—booty shorts in this one. Although it appears that Beyonce Ga Ga-fies herself, who can resist all that eccentricity? Check out the Beyonce and Lady Gaga video, ‘Video Phone’ below.
What Makes This Trend Stand Out
- Collaborative Music Videos
- As more big-name artists come together to create music and shoot videos together, there is an opportunity to explore unique and creative partnerships, like the one seen with Beyonce and Lady Gaga.
- Cult Campy Classic Video
- Creating over-the-top, quirky, and entertaining music videos that are shareable on social media may be the next big thing in music marketing.
- Celebrity Endorsement
- Big-name artists leveraging their personal brands to promote products or services they are passionate about could be a disruptive trend across various industries.
Sectors Adopting This
- Music Industry
- Collaborations between big-name artists, and quirky music videos could be a game-changer for the music industry.
- Entertainment Industry
- Collaborative music videos and quirky content have the potential to disrupt the entertainment industry by attracting audiences and driving engagement.
- Fashion Industry
- Celebrity endorsements could have a profound impact on the fashion industry, by generating buzz around products and driving sales.
