Electromagnetic Allergies

Woman Allergic to Technology

Can you imagine that one day you have to live without mobile phone, computer, microwave, or car? How your life is gonna be? But, for Mrs. Debbie Bird, staying away from these hi-techs is the only way to survive.

The 39-year-old is allergic to the electromagnetic field (emf) created by computers, mobile phones, microwave ovens and even some cars. When she goes near these things, her skin is rash and her eyelids swell. Therefore, she has to transform her house into an EMF-free zone. She has covered the walls with special carbon paint, the windows have protective films, and she and her husband have to sleep under a silver-plated mosquito net to deflect the radiowaves.

Electromagnetic Hypersensitivity
As more people become sensitive to the EMF, there is an opportunity for businesses to develop specialized products for this target market.
Green Building
More people like Mrs. Debbie Bird may seek to modify their homes to be EMF-free, which creates an opportunity for creating specialized building materials.
Low-emf Technology
The development of low-EMF technology can create innovation opportunities for companies to cater to individuals who are sensitive to the electromagnetic field.

Who This Affects Most

Healthcare
Healthcare professionals can offer specialized services for individuals who are electromagnetically sensitive and require medical assistance.
Home Improvement
Home improvement companies have the potential to expand their product offering to incorporate materials that are EMF-free.
Technology
Technology companies can innovate products that emit low EMF, or create devices that cater to individuals with electromagnetic hypersensitivity.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 10%
Activity 39%
Freshness 8%

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