Voluminous Haute Hair

Hairstylist Luigi Murenu Showcases Wavy Hair for Allure Magazine

Famed fashion photographer Patrick Demarchelier shoots six beautifully coiffed models with wavy hair for the October 2009 beauty editorial, ‘Making Waves.’ Allure Magazine is showing its readers how to get the perfectly tousled wavy hair look and has enlisted the help of models Cameron Russell, Du Juan, Lakshmi Menon, Abbey Lee Kershaw, Bianca Balti, and Constance Jablonski in classic, curly hairstyles.

The range and differing backgrounds of the chosen girls reflects the fact that although we may not all be born with wavy hair, we can all achieve this sought-after look. The models, who appear topless draped in oodles of statement-making accessories, had professional hairstylist Luigi Murenu to manage their curly and wavy hair.

Wavy Hair Trends
The trend of tousled wavy hair is on the rise, paving the way for innovative hair styling products and tools.
Celebrity-inspired Hair
The increasing demand for celebrity-inspired hairstyles is an opportunity for salons to offer customized hair services to cater to their clients' unique needs and preferences.
Sophisticated Hair Accessories
The use of statement hair accessories is becoming a trend in the hair industry, inspiring designers to create more sophisticated and eye-catching designs.

Industries Being Reshaped

Beauty and Personal Care
The beauty and personal care industry can offer innovative products and services to cater to the growing demand for wavy hair styling and statement hair accessories.
Fashion and Photography
Fashion and photography industries can collaborate to create unique hair and fashion concepts that showcase the beauty and versatility of wavy hair.
Retail and E-commerce
The retail and e-commerce industry can offer a wide variety of hair styling products and hair accessories to cater to the different needs and preferences of customers looking to achieve the wavy hair look.
SCORE
5.6 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 71%
Activity 90%
Freshness 8%

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