Loren Kulesus, an industrial designer with an impressive resume and intriguing portfolio of work shows off a concept for a Tylenol soft drink that would relieve pain and provide energy.
The design is simple, slightly retro and is a functional package, which stands on end or lay flat. It's surely entertaining, especially when paired with the dry humor contained within Loren’s Coroflot portfolio. The design resembles a giant battery, which makes it a recognized and friendly shape to the consumer.
It is similar to Battery Energy Drink, but with a modern and minimalist flair.
Why This Trend Is Growing
- Pain-relieving Beverages
- Developing and marketing beverages that offer pain relief in addition to energy-producing ingredients.
- Functional Packaging for Beverages
- Creating packaging for beverages that can stand on end or lay flat, allowing for easy transport and storage.
- Humorous Packaging Design
- Incorporating dry humor into the design of beverage packaging, adding a touch of entertainment value for consumers.
Industries Being Reshaped
- Beverage Industry
- Creating a new beverage category that address specific health concerns, such as pain relief.
- Packaging Industry
- Designing and producing functional beverage packaging that is both aesthetically pleasing and practical.
- Graphic Design Industry
- Providing opportunities for graphic designers to incorporate humor and creativity into product packaging design, potentially leading to brand recognition and loyalty.
