Carefully-Choreographed Editorials

NYT Style's 'Danceteria' Showcases Fashion & Live Arts

Fashion and dance are two art forms that we love at Trend Hunter, so this New York Times Style's 'Danceteria' editorial was naturally right up our alley. This Bruce Pask-styled shoot features dancers dressed in luxurious suiting and menswear separates. Jonah Bokaer choreographed the moves for the editorial, and appears alongside Todd McQuade, Tony Orrico, Judith Sanchez Ruiz, and Davon Rainey.

Photographer Jacob Sutton does a fantastic job of capturing the dancers' movement for the New York Times Style's 'Danceteria.' Not only are the moves beautiful, but the menswear from Prada, Versace, Calvin Klein, and Dries Van Noten is also noteworthy.

Fashion-dance Collaboration
Opportunity for fashion brands and dance companies to collaborate on editorials and campaigns showcasing both art forms.
Luxury Menswear Editorial
Growing market for editorials featuring luxurious suiting and menswear separates.
Capturing Movement in Photography
Demand for photographers to capture dynamic movement in fashion editorials and campaigns.

Sectors Adopting This

Fashion
Fashion brands can explore partnerships with dance companies for unique collaborations and marketing opportunities.
Dance
Dance companies can expand their reach by collaborating with fashion brands for editorials and campaigns.
Photography
Photographers specializing in capturing movement have an opportunity to work on fashion editorials and campaigns.
SCORE
2.7 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 51%
Activity 22%
Freshness 8%

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