Notched Lipstick

AzWah Saadiq Paints V Shapes Into His Models' Lips

I'm a big fan of the notched lipstick AzWah Saadiq's models rock in this photo set. The painted Vs on each model's bottom lip remind me of a cross between the stark lines and two-tone colorway of a tuxedo and, perhaps even more strangely, a reptile's tongue.

Check out the related articles below for more avant-garde makeup features.

Implications - AzWah Saadiq has taken traditional monotone lipsticks and transformed them into something artistic and unique. With an artist like Lady Gaga, it's all about looking eccentric, strange and avant-garde these days. The idea of having one unusual artistic element on yourself allows any consumer to make a statement on their individuality and creativity.

Notched Lipstick
The trend of notched lipstick is disrupting the traditional cosmetic industry by providing a unique and artistic alternative for consumers.
Avant-garde Makeup
The trend of avant-garde makeup is disrupting the traditional beauty industry by moving away from traditional beauty standards and towards more artistic and unique expressions.
Individuality & Creativity
The trend of individuality and creativity is disrupting the beauty industry by allowing consumers to make statements about their uniqueness and personalities through their makeup choices.

Who This Affects Most

Cosmetics
The cosmetics industry has opportunities to disrupt traditional makeup offerings by embracing artistic and unique products, such as notched lipsticks.
Fashion
The fashion industry has opportunities to disrupt traditional beauty standards by promoting avant-garde makeup looks and encouraging individuality and creativity in fashion choices.
Art
The art industry has opportunities to disrupt traditional beauty standards and merge with the beauty industry by collaborating with makeup artists to create unique and expressive makeup looks.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 65%
Activity 60%
Freshness 8%

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