Tord Boontje has come out with a new line of beach furniture, but the Shadowly Chairs are drawing some mixed reviews.
The Tord Boontje Shadowly Chairs come in bright plastic patters, and feature a dramatic loop design. Though some may not like it, these funky chairs come in four different color options, so if you do love it, you're bound to find it in the perfect color.
Implications - Product designs are particular areas that consumers are constantly considerate of. As a result, companies should consistently develop various color options and alternatives within their products in order to better ensure all consumer tastes are met within product designs. The abundance of color and design choices gives consumers little room for complaint regarding product designs and packaging.
Why This Trend Is Growing
- Colorful Outdoor Furniture
- Companies can innovate by introducing chairs and tables with bright plastic patterns, attractive to design-conscious consumers seeking comfort when enjoying outdoor activities such as sitting in the garden or going to the beach.
- Loop Design Furniture
- As more and more people are hoping to show their individuality, companies can create outdoor furniture with a compelling loop design, enabling consumers to express themselves with artistic furniture that breaks convention.
- Alternative Outdoor Furniture
- Alternative furniture products that feature diverse styles may rise in popularity as consumers are always searching for something unique and different from mainstream furniture design.
Industries Being Reshaped
- Outdoor Furniture
- Outdoor furniture manufacturers have an opportunity to rethink traditional standard styles and introduce alternative, artistic designs, bright colors/patterns and loop shapes to attract design-conscious consumers.
- Interior Design
- Innovations in outdoor furniture can also lead to changes in interior design, where companies that create interesting furniture designs and patterns may also introduce this trend to furniture for inside the home.
- Consumer Goods
- As consumers become more design and style-conscious in their buying habits, consumer goods companies might try to differentiate their product offering by introducing funky, unconventional design features into their products, both for outside and inside the home.
