Tokyo Style from the Street

Gwen Stefani refers to it's streets as a catwalk and Sophia Coppola's Lost in Translation paints a picture of a brighly lit parlour. Many who have been to Tokyo may decribe it as a virtual wonderland of fast paced fashion, titillating technology and tranquility on high speed. From the city that offers up so much intrigue, cuteness and raw fish on rice comes a new outlet of style and independant design TOKYOMADE.

TOKYOMADE describes itself as a Tokyo shopping adventure. An online project bringing style from the streets of Tokyo to a cyberspace community of trendsetters and design lovers. TOKYOMADE supports independant Japanese design, much of which takes a dash of old Japan and uniquely blends it with all things modern. Offering up everything from Harajuku kewpie dolls to modern recreations made from vintage kimono, TOKYOMADE is hot on the Tokyo trend trail.

Fast-paced Fashion
Opportunity for disruptive innovation in creating a platform that offers exclusive and fast fashion from the streets of Tokyo.
Titillating Technology
Disruptive innovation potential in launching a platform that showcases cutting-edge technology products and gadgets from Tokyo.
Tranquility on High Speed
Opportunity for disruptive innovation in developing a platform that provides high-speed access to relaxation and wellness services inspired by Tokyo's tranquil elements.

Who This Affects Most

Fashion E-commerce
Disruptive innovation opportunity for fashion e-commerce platforms to incorporate Tokyo street style and independent designs into their offerings.
Technology Retail
Opportunity for disruptive innovation in the technology retail industry by importing and selling unique and innovative tech products from Tokyo.
Wellness and Relaxation Services
Disruptive innovation potential in the wellness industry by creating a platform that combines elements of Tokyo's tranquility and high-speed access to relaxation services.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 46%
Activity 52%
Freshness 8%

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