Decision-Making Apparel

Sam Kass Creates T-Shirts for the Indecisive

Sam Kass has created the ultimate decision-making t-shirt for days when you just can’t decide where to go for lunch or what outfit the wear to the bar.

After realizing that 75-80% of any 'Rock, Paper Scissors' games end up in a tie, Sam Kass came up with the game 'Rock, Paper, Scissors, Spock, Lizard.' The symbols for 'Rock, Paper, Scissors, Lizard, Spock' are placed in a circle, with arrows pointing to what each symbol beats.

The game comes on a blue 100% cotton t-shirt and makes decisions for those who have a hard time doing so on their own.

Decision-making Apparel
Creating apparel that enhances decision-making skills.
Innovative Games
Developing and incorporating new games into everyday life.
Personalized Clothing
Designing clothing that reflects the wearer's personality and preferences.

Industries Being Reshaped

Fashion
Innovating decision-making apparel within fashion.
Gaming
Incorporating new and innovative games in everyday life within gaming.
Retail
Creating personalized clothing within the retail industry.
SCORE
2.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 25%
Activity 38%
Freshness 8%

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