Sculptural Swings

$25,000 ‘Wave' Hammock is a Work of Art

When you have electro-polished stainless steel combined with a fabric that filters harmful UV rays, what do you have? A $25,000 parasol, hammock and lounge combo.

The ‘Wave’ hammock was designed by Erik Nyberg and Gustav Strom of Royal Botania. It stands on a single point of support, but will hold a couple of people and withstand all sorts of weather.

Get this: Europe’s major design fair gave it a special place at the fair and called it art!

Electro-polished Stainless Steel
Opportunity to develop innovative and durable products using electro-polished stainless steel in various industries.
Uv-filtering Fabric
Potential for creating new market segments by incorporating UV-filtering fabric into outdoor products and accessories.
Artistic Functional Design
Disruptive innovation opportunity to combine art and functionality in the design of high-end outdoor furniture and accessories.

Sectors Adopting This

Outdoor Furniture
The outdoor furniture industry can explore the use of electro-polished stainless steel and UV-filtering fabric to create unique and durable products.
Home Decor
Incorporating artistic functional design principles into home decor items can lead to innovative and visually appealing products.
Luxury Goods
High-end luxury brands can leverage the concept of the 'Wave' hammock to create exclusive and art-inspired products for their target market.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 36%
Freshness 8%

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