Appearing as though she’s prepared to both star and dance in a Def Leppard video instead of a cover shoot for Allure Magazine, Taylor Swift is seen sporting a frizzy hairdo that rivals any 80’s video vixen.
The 19-year-old country pop tart’s naturally wavy locks were teased to perfection by stylist Serge Normant using his fingers, volumizer and a smoothing serum.
To me, Swift looks like a glammed-up vampire due to her pale face, dark red lipstick and crimson top. It’s definitely a hot look for a night out on the town.
What's Driving This Trend
- Big Hair
- Disruptive innovation opportunity: Develop innovative volumizing products and techniques to create exaggerated hairstyles.
- Retro Styles
- Disruptive innovation opportunity: Create modern variations of popular hairstyles from past decades, catering to nostalgic consumers.
- Glamorous Makeovers
- Disruptive innovation opportunity: Offer professional makeovers that transform individuals into glamorous, attention-grabbing personas.
Who This Affects Most
- Hair Care
- Disruptive innovation opportunity: Develop and market products specifically designed for achieving and maintaining big hair.
- Beauty and Fashion
- Disruptive innovation opportunity: Introduce retro-inspired clothing and accessories that complement nostalgic hairstyles.
- Personal Styling
- Disruptive innovation opportunity: Provide personalized styling services that include glamorous makeovers for special occasions or events.
