Swank Piggy Banks

The 'Pogo' Piggy Bank Helps the Whole Family Save Money

Don’t feel like trusting the banks lately? You can always go back to basics and do so in absolute style. The 'Pogo' concept reintroduces the good old piggy bank in a version of fine design and advanced functionality.

Conceived by Joel Escalona, Mini Pogo is a combination of a toy and a modern money-saving pig, and is available in many shiny, joyful colors that liven up the bubbly experience; Pogo senior, on the other hand, is a stool made of glossy plastic or cork and a toy nonetheless. They are both an excellent and most enjoyable way for children to learn the value of money--and for the rest of us proud adults to try and remember it. And, you never know, if the Mini Pogo grows up to be a stool, maybe its monetary contents will grow with it.

Fine Design Piggy Banks
The trend of combining fine design and advanced functionality in piggy banks provides an opportunity for disruptive innovation in the traditional toy industry.
Modern Money-saving Toys
The trend of creating modern money-saving toys, like the 'Pogo' piggy bank, opens up opportunities for disruptive innovation in the educational toy industry.
Value of Money Education
The trend of using interactive piggy banks to teach children the value of money presents an opportunity for disruptive innovation in the educational technology industry.

Where This Applies

Toy Industry
The combination of fine design and advanced functionality in piggy banks can disrupt the traditional toy industry by introducing innovative money-saving toys.
Educational Toy Industry
Creating modern money-saving toys that educate children about the value of money can disrupt the educational toy industry by offering engaging and educational products.
Educational Technology Industry
Using interactive piggy banks to teach children about the value of money presents a disruptive innovation opportunity in the educational technology industry, where digital solutions can enhance the learning experience.
SCORE
1.9 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 32%
Activity 18%
Freshness 8%

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