Anti-Depression Recession Designs

Bright Green is The Hottest Color for Spring 2009

Who knows whether this color’s prevalence comes from a general interest in “living green” to help the environment? A way to fend off economic depression? Or is it just a natural progression following last year’s bright yellow? Either way, we’re seeing bright, BRIGHT green in all the storefronts for Spring 2009. The color is all over women’s fashion, but men aren’t being left out! There’s everything from bright green purses, necklaces and scarves to skirts, shirts and dresses... even desk accessories!

Right now, one of Club Monaco’s “Monthly Must Have’s” List is Green Envy!

Items in the gallery:

Pink and Green Unity Bracelet | Green Layered Skirt | Green Sandals | Granny Smith Container | Men’s Burro Tee | Men’s Cable knit Crewneck | Nantucket Shoulder Bag | Wrapped Bracelet Set | Wool Cardigan Sweater

Bright Green Trend
The trend of bright green color being used in various clothes, accessories and even stationery items to have a refreshing look.
Eco-friendly Trend
The trend of using environment-friendly fabrics and materials to attract customers who are conscious about the impact of their purchases on the environment.
Fashion Cycles Trend
The trend of the fashion industry following recurring color cycles to bring back a refreshing look every season.

Where This Applies

Fashion Industry
The fashion industry can improve their sales by creating innovative and refreshing designs that follow these new trends.
Stationery Industry
The stationery industry can create refreshing designs for the office and home to attract customers with a trend of bright colors.
Home Decor Industry
The home decor industry can use this trend to create eco-friendly designs for customers looking to decorate their homes with environment-friendly products.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 3%
Freshness 8%

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