If you only watch one video (aside from Trend Hunter TV) today, make it this one. The Obama Girl team is back, stronger than ever. The opening sequence is perfect, making it appear that Obama Girl (Amber Lee Ettinger) and Barry are sitting across from each other negotiating the terms of the duet. Snippets from Barack Obama's speeches have been edited to Kanye West/T-Pain Auto-Tune perfection.
The song was written and mixed by Michael Gregory, edited by Michael Stevens and performed by Leah Kauffman and Barack Obama.
What's Driving This Trend
- Political Duets
- The rise of political duets as a marketing tool for politicians to appeal to younger audiences through viral video content.
- Auto-tune Politics
- The use of Auto-Tune technology to create musical content from political speeches, elevating political marketing to new, creative heights.
- Celebrity Politicians
- The trend of celebrity politicians collaborating with musicians and other celebrities to create viral video content that gains traction among younger audiences and promotes political messages in a relatable way.
Who This Affects Most
- Political Advertising
- The disruption of traditional political advertising by the use of viral video content, forcing campaigns to consider new strategies to reach younger audiences.
- Music Industry
- The emergence of Auto-Tune technology as a new tool for musicians and producers to create innovative content by mixing speeches into catchy tunes to gain attention on social media platforms.
- Entertainment Industry
- The disruption of entertainment industry marketing by politicians entering the field, partnering with musicians and other celebrities to create viral video content that promotes political messages.
