Viral Annual Wrap-Ups

JibJab Year in Review Spoofs Barack Obama, Hurricanes and More

Barack Obama, Sarah Palin, Tropical Storms, Harry Potter’s bare moments and Miley Cyrus’ controversial magazine cover are all part of a new web video. JibJab, the masters of viral videos and interactive fun (think Elf Yourself), have released their ‘2008 Year In Review’ video. Proof of their uncanny ability to lure easily amused web surfers to their content, the JibJab clip has already managed to receive 87,563 views since its launch on December 23.

The JibJab video features cartoon illustrations of political favourites like Barack Obama and celebs like David Duchovny. The animations are done to the tune of ‘Miss Molly,’ the annoying childhood song where sentences run into each other, almost revealing naughty statements, but not quite since the final words run into the harmless words at the beginning of the next sentences. Watch the clip to see what I mean.

Viral Videos
There is a growing trend of creating viral videos that capture the attention of easily amused web surfers.
Political Entertainment
The use of cartoon illustrations of political figures in entertainment content is becoming popular.
Interactive Fun
There is a trend of creating interactive and engaging content for web users.

Sectors Adopting This

Entertainment
The entertainment industry can take advantage of viral videos and create innovative content using political figures and celebrities.
Digital Marketing
Digital marketers can utilize interactive and fun content to attract and engage web users.
Animation
The animation industry can explore creating animations that incorporate political figures and popular culture references.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 71%
Freshness 8%

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