3D Living Wallpaper (UPDATE)

The Work of Emma Hack

Trend Hunter has featured the amazing work of the multi-talented Australian body painting artist Emma Hack twice before. She enters the spotlight here once again with a completely new collection of her work.

Based on the notion of human perception and illusion, Emma creates (or sources from others such as Florence Broadhurst) backgrounds against which naked painted bodies (and sometimes animals) are placed. These painted bodies then blend in with the background she created. The bodies are so successfully merged and camouflaged that sometimes it is hard to distinguish between the backdrop and the subjects.

This magnificent body art which is designed to create the illusion of a flat surface makes for excellent wall paper.

Illusionary Wallpaper
Developing wallpaper designs that involve the art of optical illusion could be an innovative way to market a product or service.
Body Art Integration
Exploring ways to integrate body art into interior design and product marketing has the potential to create a new product category.
Animal-integrated Art
Incorporating animal art into design can be a unique selling point for products and services in multiple industries.

Who This Affects Most

Interior Design
Designers in the interior decoration industry can take advantage of incorporating such optical illusion wallpaper art in their homes and commercial projects?
Advertising
Incorporating body art and animal art in advertising campaigns can create intriguing and memorable advertisements.
Fashion Industry
The fashion industry can use body painting as a medium of expression and artistic display invoking innovative fashion designs.
SCORE
5.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 56%
Freshness 8%

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