What looks more like the kind of vehicle you might see hawking hot dogs at a carnival is actually the homemade mobile home of three Japanese ex-high school classmates. The three chums had originally talked of a plan to go to Yakushima Island, which eventually became a "travel-around-Japan" trip.
They decided to make their own camper to embark on their trip. After purchasing a used truck, the trio took about two years to create their two-story mobile marvel.
The two-story camper has a built-in rice cooker, fully equipped bathroom, sink, two-burner gas stove, built-in trash box, an exterior two-square-meter deck, cork tile, and a beautiful tatami room upstairs. The tatami room boasts a skylight and is accessed with a staircase.
The camper actually travels flat. Two air cylinders lift the upper floor to make the camper a two-story dwelling.
Why This Trend Is Growing
- DIY Camper Conversion
- There is an opportunity for businesses to develop innovative, easy-to-use kits that enable individuals to convert regular vehicles into customized mobile homes.
- Mobile Shackitecture
- This presents an opportunity for businesses in real estate, hospitality or tourism sectors to explore and invest in creating unique and sustainable mobile living and vacation experiences.
- Multi-functional Furniture
- Innovative, multi-functional furniture could provide more space-saving and functional features for mobile home interiors and could be a disruptive innovation opportunity for businesses in the furniture and home decor industry.
Industries Being Reshaped
- Automotive
- This trend presents an opportunity for businesses in the automotive industry to develop or adapt existing vehicles to be more suitable for mobile living and adventure.
- Home Improvement
- Companies in the home improvement and construction industry can create specialized equipment and materials for building customized mobile homes.
- Travel and Tourism
- Entrepreneurs in the travel and tourism industry can invest in providing unique mobile living and vacationing experiences that cater to adventurous and eco-conscious consumers.
