‘80s Hairstyle Revivals

Louis Vuitton S/S 2009

Seeing the photos of Vuitton’s Spring/Summer 2009 makes me reminiscent of the eighties even though I tended to stay away from the outrageous styles.

Vuitton implements bold and solid color patterns in his designs as they are featured on mini-skirts, mini-dresses, sexy mini-coats, and even pants--although I’m not crazy about padded shoulders, regardless of the cool color effect. 

The styles look fun, flirty and sexy. And of course, what fashion wouldn’t be complete without some cool accessories like clunky earrings, mega-necklaces, bright-colored shoes, and fringe purses? 

The video of Vuitton’s show is well worth watching because now it appears that the dreaded ‘80s hair may be on its way back. Huge poufy bangs that stand two-inches tall and punk hair styles are all over the runway. Another hair style featured prominently on Vuitton’s models was a slicked-back top and side with a ginormous fuzzy poodle-like ponytail. 

Bold Color Patterns
Opportunity for disruption in the fashion industry by incorporating bold and solid color patterns in designs.
Retro Accessories
Disruptive innovation opportunity in the accessories industry by reintroducing clunky earrings, mega-necklaces, bright-colored shoes, and fringe purses.
Revival of '80s Hairstyles
Potential for disruptive innovation in the hair industry by bringing back hairstyles with huge poufy bangs and punk styles reminiscent of the '80s.

Who This Affects Most

Fashion
Fashion industry can explore disruptive innovation opportunities by incorporating bold color patterns in designs.
Accessories
The accessories industry has the potential to disrupt by reintroducing retro accessories like clunky earrings, mega-necklaces, bright-colored shoes, and fringe purses.
Hair
Opportunity for disruptive innovation in the hair industry by offering hairstyles with huge poufy bangs and punk styles inspired by the '80s.
SCORE
6.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 97%
Freshness 8%

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