From viral Internet conspiracies to Hollywood mega-productions, the impending doom of the apocalypse is always present in popular culture.
One of the more prominent apocalypse uproars is over the year 2012, when the Mayan long calendar ceases on December 21st, 2012, leaving historians and anthropologists to ponder its relevance. Hints from NASA that on that very date the sun will go through magnetic changes due to its alignment in the galaxy do little to assuage apocalyptic concerns.
Hollywood has already figured how to cash in on the hysteria. Roland Emmerich’s film, aptly titled ‘2012,’ brings the mythology straight to your movie theaters. With the movie set to be released in early 2009, the buzz has just begun.
Check out the first teaser trailer to surface on the Internet. Just don’t start hoarding your goods until you’ve done a little research yourself.
What's Driving This Trend
- Apocalypse Prophecy
- Opportunity to explore the fascination with apocalyptic themes and create unique experiences and products that cater to this interest.
- 2012 Hysteria
- Chance to capitalize on the fear and uncertainty surrounding the rumored catastrophic events of 2012 by offering survival guides, tools, and support.
- Apocalypse Movies
- Potential to leverage the popularity of apocalyptic films by creating innovative storytelling techniques and immersive cinematic experiences.
Who This Affects Most
- Entertainment
- Opportunity for the entertainment industry to create thought-provoking films, TV shows, and games that explore the fascination with apocalyptic themes.
- Publishing
- Potential for publishing companies to release books and magazines that provide insights, theories, and survival strategies related to the 2012 apocalypse.
- Technology
- Chance for technology companies to develop innovative tools, apps, and platforms that assist people in preparing for and navigating through potential apocalyptic scenarios.
