Tired of all those exquisite rooms and decor you’re used to seeing here? Well look no further! The Ugliest Couch contest is well underway at Surefit Slip Covers.
The spectacular entrants have been whittled down to mere 20 finalists, with the winner being announced November 15. The grand prize is $5000 to be used towards a living room makeover.
So, if you didn’t get to enter this year, at least vote for your fav online at http://www.surefit.net/uglycouch2008/.
My two favorites are the first two pictures seen here. Honestly, I have actually seen worse specimens than these here, but maybe some folk were just too lazy or embarrassed to submit theirs.
Anyway, great idea.
Key Themes Behind This Trend
- Ugly Couch Trend
- Opportunity for businesses to cater to the demand for unique and unconventional furniture designs.
- Online Contests Trend
- Disruptive innovation opportunity for companies to engage with customers and generate buzz through online contests.
- Room Makeover Trend
- Potential for companies to offer room makeover services as a result of the increased interest in transforming living spaces.
Where This Applies
- Furniture Industry
- Companies in the furniture industry can capitalize on the ugly couch trend by introducing unconventional designs and catering to the demand for unique furniture pieces.
- Marketing Industry
- Opportunity for marketing agencies and firms to help businesses develop and execute creative online contests to engage with customers and generate brand awareness.
- Interior Design Industry
- Interior design companies can leverage the room makeover trend to offer services that transform living spaces and provide customers with personalized design solutions.
