Stuffable Fashion for Weather Changes

The Unisex Gatherer Jacket

Weather can be unpredictable; it could be cold now but sunny in an hour. This awesome jacket by Merrell adjusts to the changing weather by allowing you to stuff it with just about anything: newspapers, leaves, or clothes. When it gets too warm, just empty the jacket to stay cool.

Made from 100% Nylon, the unisex Gatherer Jacket features Natulonâ„¢ environmentally friendly zippers made of 100% recycled material, DWR finish for water resistance

The Gatherer Jacket is available in sizes S-XL for $99.

I think the concept is great, you can stock up on peanuts and eat them on the way. Your jacket could be your lunchbox!

Check out a similar concept for furniture:

Weather-adaptable Fashion
The Merrell Gatherer Jacket demonstrates the trend of clothing that adjusts to changing weather conditions, providing an opportunity for designers to create more versatile and functional garments.
Sustainable Zippers
The use of Natulon environmentally friendly zippers in the Gatherer Jacket highlights the trend towards sustainable materials in fashion, opening up opportunities for companies to develop innovative eco-friendly products.
Multi-purpose Apparel
The ability to stuff the jacket with various items showcases the trend of multi-functional clothing, presenting a chance for brands to design garments that serve multiple purposes.

Who This Affects Most

Fashion
The concept of stuffable fashion and weather-adaptable clothing creates opportunities for the fashion industry to create innovative designs that cater to changing weather conditions.
Outdoor Gear
The Merrell Gatherer Jacket, with its water resistance and adjustable features, presents an opportunity for the outdoor gear industry to develop versatile and practical outdoor apparel.
Sustainability
The use of recycled materials and sustainable zippers in the Gatherer Jacket highlights the opportunity for sustainable fashion brands to address the growing demand for eco-friendly clothing options.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 61%
Freshness 8%

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