Online retail shopping has become a widespread phenomenon in modern day society, but the problem of not being able to try garments or accessories on beforehand has always been a problem. Lee Jinha has introduced a new way to bypass that problem with his virtual device called, ‘What you click is what you wear.’
The device lets users try on watches or jewelry in real time. 3D graphics are rendered on the arm with the use of several cameras and hand-held devices, which senses the motion of the arm. Due to the early stages of the development of this device, the options for rendering other objects such as shoes or clothing are not yet accessible.
This invention opens up numerous possibilities in the world of online shopping, giving consumers an even more high-tech way to go about their shopping.
Key Themes Behind This Trend
- Virtual Try-on Technology
- The development of virtual try-on technology in the retail industry enables consumers to digitally try on garments and accessories before making a purchase, enhancing the online shopping experience.
- Real-time 3D Graphics
- The integration of real-time 3D graphics allows users to visualize virtual accessories on their body, providing a more interactive and immersive shopping experience.
- Enhanced Online Shopping
- The introduction of 'What you click is what you wear' device revolutionizes online shopping by addressing the issue of not being able to try on garments or accessories, offering a high-tech solution for consumers.
Where This Applies
- E-commerce
- The e-commerce industry can leverage virtual try-on technology to enhance the online shopping experience and boost sales by reducing uncertainty and increasing customer satisfaction.
- Fashion and Accessories
- The fashion and accessories industry can utilize real-time 3D graphics to provide customers with a realistic preview of how garments and accessories would look on them, increasing engagement and reducing returns.
- Augmented Reality
- The augmented reality industry can explore partnerships with 'What you click is what you wear' to expand the scope of their virtual try-on technology beyond watches and jewelry, offering virtual try-on experiences for shoes and clothing.
