On Point Twiggy Editorials

The Dansk Magazine Twiggs & Shrimp Photoshoot is Retro

The Dansk Magazine Twiggs & Shrimp editorial is made in the exact image of Twiggy. Model Nadja Bender channelled the former actress and icon with exceptional detail, getting at her attitude and of course, trademark looks.

Make up expert Zenia Jaeger enabled Bender to resemble Twiggy in detail here with exaggerated eye liner, mascara and winged eye shadow. In charge of hair was Cim Mahony who opted for short crop do's in some of the snapshots and tousled bouffant styles in others. Both are directly tied to Twiggy, providing a retrospective review of the 1960s. Those who pick up a copy of Dansk Magazine's Spring/Summer 2013 issue will be privy to this Twiggs & Shrimp photoshoot, taken by none other than Hasse Nielsen.

Retrospective Fashion Editorials
There is an opportunity for fashion brands and magazines to create editorials inspired by past fashion icons such as Twiggy.
Icon-inspired Makeup
Makeup brands can create products and tutorials inspired by past fashion icons like Twiggy to appeal to consumers interested in nostalgic looks.
Revival of 1960s Fashion
There is an opportunity for brands to create modern takes on 1960s fashion, incorporating elements such as bouffant hair and exaggerated eyeliner.

Who This Affects Most

Fashion
Fashion brands can create clothing lines and editorials inspired by past fashion icons like Twiggy.
Makeup
Makeup brands can create products and tutorials inspired by past fashion icons like Twiggy.
Beauty
Beauty brands can create haircare and skincare products that help consumers achieve the bouffant hairstyles and youthful, glowing skin of the 1960s.
SCORE
3.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 67%
Activity 36%
Freshness 8%

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