With the possible exception of Spaghetti and Meatballs, nothing goes together like milk and cookies. But what happens when the white stuffing of an Oreo comes alive and takes matters into its own hands?
That's the question that nobody asked but is still answered in this fun little stop motion video from Kelly Cheatie and Larry Moss of Airigami. Using freeze framed stop motion techniques, we're treated to a visual of the white oreo filling coming to live as a diver that jumps into a nearby glass of milk for a refreshing dairy-based swim.
With a little patience, a very precise carving knife and some stills, you too can create your own Oreo animations. Personally, I'd rather leave my milk and cookie animations to the professionals. I can help with the cleanup and eating of the film props afterward.
What's Driving This Trend
- Stop Motion Animation
- Stop motion animation techniques are becoming more prevalent in creative marketing campaigns, opening up opportunities for new methods of advertising.
- Food Advertising
- Creative and visually striking food advertising campaigns are increasingly popular, with brands leveraging novel techniques and approaches to stand out in a crowded market.
- Branded Content
- Brands are continuously exploring new ways to create unique and entertaining branded content that resonates with consumers and drives engagement.
Who This Affects Most
- Advertising
- Advertising agencies are uniquely positioned to capitalize on the growing trend towards stop motion animation and creative food advertising, leveraging their expertise to produce engaging campaigns.
- Food and Beverage
- The food and beverage industry has always relied on creative advertising to capture consumer attention. Brands in this sector can leverage stop motion animation and other novel techniques to stand out in a crowded market.
- Media and Entertainment
- The use of stop motion animation and creative food advertising is becoming increasingly popular in the media and entertainment industry, with companies seeking to create engaging and visually striking content across various platforms.
