For the Gentlewoman Spring/Summer 2013 issue, pop superstar Beyoncé was chosen to grace the cover.
Throughout the magazine, the queen bee was photographed by Alasdair McLellan in black and white to appear personable and natural. Her clothes along with her pulled back hair were styled quite simply, which deviates away from her usual costume-like and embellished attire her fans are used to see her sporting onstage. Choosing to go for a more toned down styling allows for viewers to focus most of their attention on her pretty visage. As a mother of one year old Blue Ivy and happily married to her husband rap legend Jay-Z, the Gentlewoman Spring/Summer 2013 issue highlights how content and happy she truly appears to be.
What Makes This Trend Stand Out
- Natural Styling
- Opportunity to offer simple, minimalist styling in contrast to elaborate costumes and embellishments.
- Authentic Portrayals
- Potential for more genuine, natural portrayals in fashion editorials.
- Celebrity as a Real Person
- Trend toward featuring celebrities in a relatable, down-to-earth manner.
Sectors Adopting This
- Fashion
- Fashion industry can explore minimalistic and genuine styling for editorials.
- Photography
- Photographers can experiment with black and white photography to create natural and relatable images.
- Celebrity Media
- Opportunity for celebrity magazines to feature more authentic and relatable portrayals of celebrities.
