The Duckie Brown Poster Campaign features DNA face Richie Cotterell who sits in front of photographer Matin Zad's lens. The blonde-haired model sports a boyish coif by groomer Kiyo Igarashi and the edgy label's latest menswear staples.
Following up their impressive Fall/Winter 2013 runway show at New York Fashion Week, designers Steven Cox and Daniel Silver, who also pose in the campaign have released this poster ad series that is meant to merge artful branding with an edgy streetwear sensibility.
The Duckie Brown Poster Campaign highlights the menswear label's youthful and spirited menswear looks. From flower-patterned statement tee and short pairings to matching botanical outerwear, this eccentric and daring collection is always a favorite among young urbanites with a flair for fashion.
Why This Trend Is Growing
- Artful Streetwear Branding
- Opportunities for blending art and streetwear branding can appeal to younger urbanites with a flair for fashion.
- Eccentric and Daring Collection
- Marketing campaigns that cater to young urbanites who are into daring fashion statements can boost sales.
- Merging Artful Branding with Edgy Streetwear Sensibility
- Exploring a balance between art and edgy streetwear can help brands stand out from others.
Industries Being Reshaped
- Fashion Industry
- The fashion industry can leverage the trend towards streetwear that incorporates artful designs.
- Marketing Industry
- Marketing professionals can find opportunities in creating campaigns to appeal to young urban consumers with a daring fashion sense.
- Photography Industry
- Photography professionals can collaborate with fashion brands that want to merge art and edgy streetwear in their campaigns.
