For this year's Victoria Secret bridal lingerie collection, supermodel Miranda Kerr plays a blushing bride in all-white lingerie. Though the wedding day is an extremely important event, the night time fun occurring in the bedroom afterwards is also an exciting moment in a newly married couple's life.
During this occasion, the new bride may want to wear something that would please both their new husband and the desire to stay in line with the bridal theme. From lacy bra and panty numbers to elegant, yet sexy slips, each of these pieces would be appropriate for any and all tastes for ones wedding night. Choosing Miranda Kerr as the spokesmodel for the Victoria Secret bridal lingerie collection couldn't have been a better choice, as she herself walked down the aisle not too long ago.
What Makes This Trend Stand Out
- Bridal Lingerie Trends
- The Bridal Lingerie collections by Victoria Secret represents a changing of the times for the traditional lingerie industry with new designs like lacy bra and panty numbers and elegant, yet sexy slips.
- Celebrity Spokesmodel Effects
- Hiring high profile celebrities like Miranda Kerr can have a significant impact on the promotion of new and existing lingerie lines geared towards brides.
- Wedding Night Luxury Products
- Bridal Lingerie collections can be an opportunity to introduce luxury products, which will allow companies to take advantage of the lucrative wedding industry when it comes to high-end items.
Sectors Adopting This
- Lingerie Industry
- The Bridal Lingerie market is ripe for disruption as we see new brands enter the market with innovative designs and targeting niche audiences.
- Marketing Industry
- Marketing companies have the opportunity to leverage influencer marketing by collaborating with models and celebrities with a large social media following to increase brand loyalty and sales.
- Wedding Industry
- The Wedding industry represents an opportunity for companies to expand their offerings beyond the traditional wedding dresses and suits, to bridal lingerie collections for the adventurous bride looking to spice up her wedding night.
